Who This Is For
For sites that look fine and don't perform.
You already have a website, and it may look great. But visitors don't turn into enquiries, rankings are stuck, and referrals or ads still carry the pipeline.
The Website Optimizer Pack fixes what sits under the design: technical SEO, conversion paths, messaging, page structure and analytics. There's no redesign and no platform move. We make the site you already paid for do its job.
What's Included
Four pieces of work, done together.
01 · TECHNICAL SEO
Crawling, speed, schema and indexing
A full technical audit and the fixes that come out of it: crawl paths, internal links, Core Web Vitals, schema, sitemaps, canonical tags and redirect chains.
02 · CONVERSION PATHS
The pages buyers decide on
Your homepage, service, pricing and contact pages, reworked so a visitor sees what you do, trusts it, and gets in touch without friction.
03 · MESSAGING
Copy that answers the buyer
Sharper positioning, stronger headlines, and calls to action written for the moment your buyer decides. This is a focused copy pass on the pages that matter most.
04 · ANALYTICS
GA4, Search Console and Tag Manager
Event tracking, conversion goals and Search Console alerts set up properly, so you can see which pages bring enquiries.
The Process
Six to ten weeks, start to hand-off.
Week 1
Diagnostic audit
A full technical, conversion and content audit, delivered as a 20 to 30 page report with a ranked fix list.
Weeks 2–4
Technical fixes
Technical SEO fixes, Core Web Vitals, schema, and analytics setup, with GA4 and Search Console lined up.
Weeks 5–8
Conversion work
Page structure, messaging, calls to action and proof, worked through one page at a time.
Weeks 9–10
Measure and hand off
Before and after numbers, a 90-day monitoring plan, and a playbook your team can follow.
What You Walk Away With
What you have at the end.
A site that shows up for the searches your buyers run, pages that turn those visits into enquiries, and analytics that show which change made the difference.
You also get a playbook so your team can keep the work up. If you want ongoing help after that, the next steps are the LA practice or the Enterprise Growth Engine.
Before You Engage