SEO & GEO Specialist · Technical SEO · CRO · Growth Infrastructure

Whether you're looking to scale your business, increase conversions, or transform your digital presence — I build the systems behind sustainable, compounding growth.

John Akande — SEO Consultant & Growth Infrastructure Architect
$2M+
Revenue impact engineered in 18 months
50+
Businesses served across Nigeria & the US
748%
Median ROI from SEO engagements
300%
Average organic traffic growth in 6 months

Professional Experience

Where the Work Has Been Done.

Employer-verified engagements across eCommerce, SaaS, B2B, law, and service businesses in the US and beyond.

Dec 2025 — Present
Remote · UK
Technical SEO Specialist & Growth Assistant
McGrocer
  • 50%+ increase in organic traffic within the first 90 days through crawl fixes, content optimisation, and keyword strategy across a large Shopify eCommerce platform.
  • 30%+ lift in organic sessions within 72 hours by resolving Core Web Vitals failures and cutting server response time.
  • Page 1 rankings achieved for high-intent product category searches, directly increasing purchase intent traffic.
  • AI Overview visibility achieved for key product searches using structured data (JSON-LD), E-E-A-T signals, and entity-optimised architecture.
  • Built Looker Studio dashboards giving real-time visibility into rankings, CTR, sessions, and conversions.
Shopify SEOCore Web VitalsJSON-LDAI OverviewsLooker Studio
Oct 2022 — Dec 2025
Remote · Dallas, TX
Web Operations Specialist & SEO Lead
3Kings Media House
  • Scaled from individual contributor to SEO lead across 20+ client accounts and 50+ websites.
  • Delivered 50–70% sustained organic traffic growth across eCommerce, SaaS, B2B, and service businesses.
  • Built a repeatable SEO and GEO framework covering keyword strategy, schema, topical authority, and AI content structuring.
  • Grew client authority to LLM citation level through structured, answer-focused content.
  • Built reporting systems tying SEO performance directly to pipeline and revenue.
GEO FrameworkTopical AuthorityLLM CitationSchema MarkupSEO Reporting
Nov 2022 — Jul 2025
Remote · Los Angeles, CA
SEO & Web Specialist
Joint Power Security Services Inc.
  • Generated $2M+ in attributed revenue on a $250K budget — 8× ROI.
  • Grew organic traffic by 700% in 90 days, making SEO the primary lead channel.
  • Improved 150+ rankings and increased conversions by 600%+ through full-stack SEO execution.
  • Built local SEO infrastructure capturing high-intent service-area searches across California.
  • Strengthened E-E-A-T signals, improving trust, engagement, and conversion rates.
Local SEOE-E-A-T700% Traffic Growth8× ROIConversion Optimisation
2023
Remote · New York, NY
SEO / Web Consultant
Onal Gallant Law Firm
  • Executed full technical SEO recovery using 301 redirects and 410 status handling to remove crawl waste.
  • Resolved Core Web Vitals issues leading to ranking recovery and sustained traffic growth.
  • Improved authority signals, increasing inbound calls and consultations.
Technical SEO RecoveryCore Web VitalsLaw Firm SEO
2018 — Present
Remote · Nigeria & USA
Founder
Zozzah Technologies
  • Delivered SEO and GEO engagements for 15+ businesses across eCommerce and service industries.
  • Built frameworks connecting visibility, lead capture, and revenue tracking.
  • Known as a go-to resource for fast, measurable search growth across Nigeria and the US.
FounderSEO & GEOeCommerceRevenue Growth

Selected Works

Projects That Solve Real Problems.

A look at projects I've worked on — solving technical challenges, streamlining operations, and creating digital experiences that accelerate business growth.
Healthcare · WordPress
WordPressTechnical SEOCRO

Bez Pharmacy

Built and optimised the WordPress site for search engines and improved user engagement. Implemented technical SEO foundations and conversion architecture to drive qualified foot traffic and online enquiries.

Fintech · Custom Dev
Custom DevBrand RefreshCRM

Midasbox

Built a custom site, refreshed the brand identity, and integrated a full CRM system. Delivered a cohesive digital presence that aligned the product's fintech positioning with its growth ambitions.

Retail · Brand Identity
Brand IdentityCRM SetupStrategy

Palmshops

Designed the full brand identity and set up CRM tooling to support customer acquisition and retention. Created a consistent visual language and operational system ready for scale.

E-Commerce · Shopify
ShopifySmootifyWebflow

3Kings Grooming

Built a sleek e-commerce store across Shopify, Smootify, and Webflow. Delivered a premium shopping experience optimised for mobile, conversion, and brand consistency across all customer touchpoints.

Energy · WordPress
WordPressCorporate SiteEnergy Sector

Futican Offshore & Energy

Built and launched the corporate site with WordPress, tailored for the energy sector. Delivered an authoritative digital presence aligned with the company's positioning in offshore and integrated energy services.

Healthcare · Staffing
WordPressLead GenerationHealthcare

Committed Care Staffing

Created the staffing solutions website with WordPress. Designed for consistent lead generation from healthcare facilities across California, with a clear conversion path from visitor to qualified enquiry.

What I Do

Four Ways I Help Businesses Grow.

I help businesses maximise their online potential and operational efficiency across SEO, automation, brand strategy, and web development.

01

Technical SEO & CRO

I optimise your website's technical foundation and conversion paths to drive measurable growth. Through comprehensive audits and data-driven strategies, I enhance search visibility while maximising visitor-to-customer conversion rates for sustainable business results.

Learn More
02

Business Process Automation & CRM

I streamline operations by implementing smart automation systems and CRM solutions. From lead management to workflow optimisation, I help you reduce manual tasks, improve team efficiency, and scale without increasing overhead.

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03

Brand Strategy & Consulting

I develop strategic brand frameworks that position you as an industry leader. Through market analysis and competitive insights, I help you define your unique value proposition and create a cohesive brand strategy that resonates with your target audience.

Book a Call
04

Web Design & Development

I build powerful, scalable websites that combine strong design with robust functionality. From custom themes to advanced integrations, I create digital experiences engineered for performance, lead generation, and long-term growth.

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GEO & AI Search

Operating at the Frontier of AI-Powered Search.

Beyond traditional SEO — I optimise for Google AI Overviews, LLM citation, and the generative engines reshaping how brands get discovered.

Google AI Overviews

AI Overview Visibility

I achieve featured placement in Google AI Overviews through structured data (JSON-LD), E-E-A-T signals, and entity-optimised architecture — the new frontier for brand discovery.

LLM Citation Strategy

Get Cited by AI Models

I build content architectures that earn citations from ChatGPT, Claude, Perplexity, and other LLMs — so your brand gets mentioned when people ask AI for recommendations in your space.

Entity & Knowledge Graph

Entity Optimisation

I strengthen your brand's entity presence in Google's Knowledge Graph — building the semantic signals that establish you as the authoritative source in your category.

Answer Engine Optimisation

AEO & Semantic SEO

I engineer content for answer engines — structuring information so it surfaces in featured snippets, People Also Ask, and AI-generated summaries across all major search surfaces.

E-E-A-T Architecture

Experience, Expertise, Authority, Trust

I build the full E-E-A-T signal architecture — author credentials, editorial processes, trust signals, and authority content — that Google uses to rank and surface your brand.

Forum & Discussion SEO

Reddit, Quora & Community SEO

I build visibility in the discussion communities that AI models train on and frequently cite — Reddit, Quora, and niche forums — creating authentic brand presence where answers live.

Testimonials

Don't Just Take My Word for It.

Hear from businesses I've helped grow through strategic optimisation and digital systems.

"Thanks again for your support in building my website. Without your creativity and guidance, my website wouldn't have come this far. I've recently created new page designs with more competitive keywords, and I'm now ranking at the top in many cities across California."

— Golden Agoh · Joint Power Security, California

"Working with you has been a great experience. Since launching our new website, we've been getting consistent leads from clients across California. You understood our goals and helped us create a site that not only looks professional but actually brings results."

— John Gerald · Committed Care Staffing, California

"John and his team has been an amazing partner for our business. They redesigned our website, improved our SEO, and set up a CRM and workplace automation that made our work easier. Our site now looks modern, we get more visitors, and our team works more efficiently."

— Michael Ogada · Futican Offshore and Energy, Wyoming

Select Impact

Numbers That Come With Receipts.

Every metric below is tied to a specific engagement, a specific client, and a specific system built to generate it.

$2M+

Revenue generated on a $250K budget — 8× ROI — for Joint Power Security Services, Los Angeles CA.

700%

Organic traffic growth in 90 days — SEO became the primary lead channel within the first quarter.

600%+

Conversion growth alongside 150+ ranking improvements through full-stack SEO execution.

50%+

Organic traffic growth within 90 days at McGrocer through crawl fixes, content optimisation, and keyword strategy.

30%+

Session lift within 72 hours from Core Web Vitals fixes — measurable results before the month ended.

50+

Websites optimised across multiple industries — eCommerce, SaaS, B2B, healthcare, law, and energy.

Curriculum Vitae

Want the Full Picture?

Download my CV for a complete overview of my experience, skills, certifications, and engagement history.

PDF Document
John Akande — SEO & GEO Specialist CV
SEO · GEO · AI Search · CRO · Growth Infrastructure
Download

Also available for contracts and full-time roles — get in touch

Tools & Expertise

Full Stack of Tools & Capabilities.

SEO & Analytics

Technical SEOOn-Page & Off-Page SEOCrawl & IndexationKeyword Research & Intent MappingContent Strategy & Pillar PlanningInternal Linking & Site ArchitectureCore Web VitalsLocal SEOInternational SEOBacklink StrategyGA4Google Search ConsoleAhrefsSEMrushScreaming FrogSitebulbLooker Studio

GEO & AI Search

Generative Engine Optimisation (GEO)Google AI OverviewsLLM Citation & Brand MentionEntity OptimisationKnowledge GraphAnswer Engine Optimisation (AEO)Schema Markup (JSON-LD)E-E-A-T SignalsSemantic SEOTopical AuthorityForum & Discussion SEOPerplexity Citation Analysis

eCommerce & CMS

Shopify SEOWordPress SEOWebflowWixGoogle Merchant Center

Web & Technical

HTMLCSSJavaScriptStructured DataCloudflareDNScPanel / WHMAWS

CRM & Automation

GoHighLevelHubSpotZohoZapierMakeMailchimp

Collaboration & Delivery

JiraClickUpSlackGitGitHubNotionLoom

Education & Certifications

Credentials That Back the Work.

B.Sc. Computer Science
Federal University Lokoja
International SEO Certification
SEMrush · 2024
Product Management
HNG Tech · 2024
Pan-Atlantic Entrepreneurship Program
Pan-Atlantic University · 2024
YALI Leadership Program
Young African Leaders Initiative · 2021
ForbesBLK Member
Forbes · Recognised Entrepreneur

Common Questions

Questions About Working With Me.

I work with service businesses, B2B brands, eCommerce stores, SaaS companies, law firms, healthcare providers, and working professionals building side income. The common thread is a website that should be generating more revenue than it currently does. If you depend on qualified leads and online visibility, the methodology applies.
Yes. I'm open to senior Technical SEO, GEO, and growth infrastructure roles — both contract and full-time. I bring operator-level execution, not just strategy. If you're building a team or need embedded SEO leadership, reach out directly via the contact page or download my CV for the full picture.
GEO — Generative Engine Optimisation — is the discipline of making your brand visible in AI-generated search results: Google AI Overviews, ChatGPT, Perplexity, Claude, and other LLMs. Traditional SEO gets you ranked on Google's blue links. GEO gets you cited by the AI systems that are increasingly answering search queries directly. If you're not optimising for both, you're invisible to a growing share of your audience.
Core Web Vitals and technical fixes often produce measurable results within 72 hours of going live — as demonstrated at McGrocer with a 30%+ session lift in 72 hours. Strategic SEO and ranking improvements typically begin compounding from month 3, with significant momentum by month 6–12. I'll tell you what's realistic for your specific situation before any work starts.
Fully remote. I've delivered engagements for clients in Los Angeles, New York, Dallas, Wyoming, the UK, and across Nigeria — all remotely. My calendar operates on US Eastern time and I'm set up for async collaboration across time zones. The work doesn't require physical presence; the infrastructure does the same job regardless of geography.
Every engagement starts with a technical audit — crawl architecture, Core Web Vitals, keyword opportunity mapping, competitor analysis, and conversion path review. From there I build a prioritised roadmap with clear milestones. Month one is always infrastructure: fixing what's broken before building on top of it. Reporting is tied to revenue metrics, not traffic vanity numbers.
For businesses: request a free website audit — I'll analyse your site and show you exactly what's broken, what it's costing you, and what a system would look like. For employment or contract enquiries: download my CV and reach out via the contact page. For professionals building side income: book a free Clarity Call. All three paths are no-cost, no-commitment first steps.

Want Results Like These?
Let's Start With Your Site.

Whether you need a free audit, a strategy call, or a full engagement — the first step is a conversation. No pressure. No pitch. Just clarity.

Book a Strategy Call