The Problem
When the ads stop, the leads stop.
Of trackable website traffic comes from organic search, against 15% from paid search (BrightEdge, 2019).
As likely to qualify a lead when you reply within an hour rather than an hour later (Harvard Business Review, 2011).
Inbound enquiries for Joint Power Security over 18 months, with no paid ads.
Sources: BrightEdge channel study via Search Engine Land, Harvard Business Review, Joint Power Security case study.
The System
Four layers that work together.
You can start with any one layer. They work best together, in the order I lay out here, because each layer makes the next one work harder.
Layer 1
SEO Strategy
Technical SEO and keyword strategy that make search a steady source of enquiries.
Inside the program →Layer 2
Website Optimization
Page structure and messaging rebuilt so the traffic SEO brings turns into enquiries.
Inside the program →Layer 3
CRM & Automation
Lead capture, routing and follow-up sequences: the part that decides whether leads close.
Inside the program →Layer 4
GTM Engineering
Analytics, attribution and lifecycle systems for teams past launch and scaling.
Inside the program →Who I Take On
Sound like you? Let's talk.
- You run a service business or B2B brand that's already generating revenue.
- Referrals and ads got you here, and you want a steadier source of enquiries.
- Your website was built years ago, and nobody owns it now.
- You want the work shipped on your live site, week by week.
- You judge marketing by the revenue it brings in.
Proof
Three clients, in their own words.
"Thanks again for your support in building my website. Without your creativity and guidance, my website wouldn't have come this far. I've recently created new page designs with more competitive keywords, and I'm now ranking at the top in many cities across California."
Golden Agoh · Joint Power Security · California"Working with you has been a great experience. Since launching our new website, we've been getting consistent leads from clients across California. You understood our goals and helped us create a site that not only looks professional but actually brings results."
John Gerald · Committed Care Staffing · California"John and his team has been an amazing partner for our business. They redesigned our website, improved our SEO, and set up a CRM and workplace automation that made our work easier. Our site now looks modern, we get more visitors, and our team works more efficiently."
Michael Ogada · Futican Offshore and Energy · WyomingHow We'd Work Together
Three steps, in plain terms.
01 · Diagnose
Free audit and call
A 30-minute call after I've reviewed your site, your tools and your funnel. You leave knowing what's broken and what it's likely costing you.
02 · Build
Fix the biggest gap first
We ship the highest-impact layer first, usually within 30 to 90 days, live on your site as we go.
03 · Grow
Run and improve
We monitor, report and keep improving. What we build stays yours, and it keeps working while you run the business.
Common Questions